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Brian McNamara
(978) 745-4878 brian@hawthornemedia.com
Editorial Resources:
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September 23, 2002
Fenton, MO -- Maritz
Learning, a leading provider of custom training, e-learning and
performance management solutions, today announced that it has joined
the Council of Hotel and Restaurant Trainers (CHART) as a Silver Sponsor.
The move underscores Maritz Learning's commitment to helping organizations
in the foodservice, restaurant and hospitality industry improve workforce
skills, increase customer loyalty, comply with regulatory requirements,
and improve employee motivation, retention and recruitment.
CHART is one of the oldest and largest nonprofit organizations dedicated
to training in the hospitality industry. This rapidly growing industry,
which employs more than 11 million people in the United States, is
the country's largest private sector employer.
"We're proud to be a sponsor of CHART," said Scott Matthews, Vice
President of Marketing and Communications for Maritz Learning. "We
understand that hospitality training professionals play a critical
role that goes beyond improving workforce skills and performance.
They help their organizations achieve competitive advantage by improving
customer satisfaction and reducing turnover."
Maritz Learning has worked with numerous clients in the foodservice,
restaurant and hospitality industry, including the National Restaurant
Association Educational Foundation, Anheuser-Busch, Nabisco, Six Continents
and Fairmont Hotels and Resorts. Through custom e-learning and instructor-led
programs, as well as proven technology for learning and competency
management, Maritz Learning helps both foodservice manufacturers and
distributors to better sell and service their operator customers and
provide real value-added services to the foodservice operators. This
helps operators and their employees achieve "Energized CompetenceSM",
a high level of proficiency and motivation that can dramatically improve
bottom line performance.
"Maritz Learning has an expertise in technology-based training and
a knowledge of our industry that will help CHART members create innovative
learning and performance improvement," said TJ Schier, CHART President
and President and Founder of Incentivize Solutions. "We are delighted
to have them as an active resource to help attract, develop and retain
the talented people critical to our industry's growth and success."
About Maritz Learning
Maritz Learning
designs and delivers engaging, high-impact training and development
programs to improve the business performance of sales and service
organizations. Maritz Learning's systematic approach to performance
improvement integrates traditional training techniques, state-of-the-art
e-learning content and industry-leading learning and competency management
technologies with incentives, rewards and recognition initiatives
to drive bottom-line results. As a business unit of Maritz Inc., Maritz
Learning draws from decades of experience in helping businesses worldwide
improve business and employee performance in critical areas such as
sales, marketing, product launches and customer satisfaction by influencing
the behavior of employees, channel partners and customers.
Customers turn to Maritz Learning for: expertise in e-learning content
development; custom development of instructor-led, video and CD-ROM
training; proven leadership in providing incentive and reward programs;
as well as a comprehensive learning management system, complete with
authoring, competency management, prescriptive learning and skills
assessment tools. Maritz Learning's clients include Anheuser-Busch,
A.G. Edwards & Sons, Nabisco, HON Industries, Enterprise Rent-A-Car,
Panasonic, Minolta and the National Restaurant Association.
About Maritz
Maritz Inc., which
ranked 157th on the most recent Forbes list of "500 Biggest Private
Companies," is based in the St. Louis suburb of Fenton, MO. Maritz
offers marketing research, travel, and performance improvement services,
which are delivered through 18 operating companies located in the
U.S., Canada, Mexico, the United Kingdom, France and Germany. Further
information can be found at www.maritz.com.
Maritz(r) and the Maritz logo are registered service marks of Maritz
Inc.
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