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John Neely

(978) 745-4878
john@hawthornemedia.com

CPP, Inc., Honored as Best Place to Work

Training publisher listed in top 50 companies in San Francisco Bay Area

April 14, 2004

Palo Alto, CA --Two publications in California recently joined forces to produce the first-ever "Best Places to Work in the Bay Area" edition. The San Francisco Business Times and the Silicon Valley / San Jose Business Journal selected CPP, Inc., of Palo Alto as one of 50 awardees.

A lead article in the magazines' April 2 edition observes that, "during even the most challenging times, some companies never forgot the importance of investing in their most valuable assets - the ones that walk out the door at 5 o'clock (or later) every evening." A separate article notes that companies on the Fortune 100 Best Companies to Work For list "had about a 50 percent lower turnover rate than average. A study found that shares of companies on Fortune's list in 1998 significantly outperformed other companies over the following five years."

"We are deeply honored to be selected to join this group of outstanding organizations," said Maria Patrick, acting co-president of CPP. "It is particularly gratifying for a company that is in the business of improving employee self-awareness and effectiveness to be recognized by its own employees."

About the Best Places to Work in the Bay Area Competition

The Times and the Journal solicited candidates from throughout the Bay Area. Scores are based on structured interviews with managers and anonymous on-line questionnaires completed by employees. At least 20 percent of employees had to respond to the survey for a company to qualify. Employees' responses were weighted more heavily than managers' responses, accounting for 60 percent of the total score. Questions in both surveys addressed six areas: communication within the company, the work environment, compensation, benefits, promotions, and recognition.

About CPP, Inc.

CPP, formerly Consulting Psychologists Press, is best known as the publisher of the Myers-Briggs Type Indicator® (MBTI®) assessment, a tool used by professionals in top companies to meet individual and organizational development needs. CPP has been providing innovative assessments and training tools to millions world-wide for more than 45 years in such applications as leadership development, coaching, team building, retention, and career management. CPP's research-validated products also include the Strong Interest Inventory®, Thomas-Kilmann Conflict Mode Instrument (TKI), FIRO-B®, and CPI 260™ assessments. In addition, Davies-Black® Publishing, a division of CPP, offers cutting-edge business and career management books.

Visit www.cpp.com for more information.

Myers-Briggs Type Indicator and MBTI are registered trademarks of the Myers-Briggs Type Indicator Trust. Strong Interest Inventory is a registered trademark of Stanford University Press. FIRO-B and Davies-Black are registered trademarks and CPI 260 are trademarks of CPP, Inc.