Arel Communications & Software Ltd.
Izhak Gross
+972-8-9420880
grossiz@arel.co.il
Arel Communications & Software Inc.
Moshe Ben-Yishai
770-396-8105
ben@arel.net
Arel Learning Solutions Inc.
Mitchell E. Jones
937-415-1111
mjones@w2com.com
Arel Communications & Software Ltd.
Ann Michael
+972-8-9420880 ext. 282
ann@arel.co.il
Arel Learning Solutions Inc.
Brad Schulte
937- 489-4084
bschulte@arel.net
or
Christine Sullivan
Phone: (978) 745-4878Fax: (978) 745-2553
chris@hawthornemedia.com
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Arel Learning Solutions Selects Larry Harms to Head Unit Providing
Interactive Distance Learning to Government and Education Clients
Learning Technology Provider Increasing Emphasis
Upon Public Sector
May 31, 2001
DAYTON, Ohio- Arel
Learning Solutions Inc, (NASDAQ:ARLC - news), the world's leading
provider of corporate training solutions today announced that Larry
Harms has agreed to join the company as Executive Vice President and
to head its Public Sector Division.
Harms held several senior-level positions with MTC International
of Dayton, including its Modern Technologies Corporation unit where
he was Vice President for Information Technology and Business Development.
He was also responsible for the successful launch of an environmental
consulting division and two information technology companies - Corbus,
which provides custom software development services and IT Wings,
an information technology incubator. Harms served as President of
Corbus and Director of IT Wings. He also served as CTO of Tutor Link,
an education-based company under IT Wings. Prior to joining MTC, Larry
was a career Air Force officer. His service included program management
responsibility on weapon systems such as the Low Altitude Navigation
and Targeting Infrared for Night (LANTIRN) system, B-1 bomber and
Advanced Cruise Missile. He holds a BS in Business Administration
and an MS in Systems Management.
``Interactive technology-based learning holds tremendous potential
for the government and education sectors, as well as for business,''
said Harms. ``The public sector needs to balance limited dollars with
the growing demand for high quality learning. Arel is in an ideal
position to help these clients achieve superior results - cost-effectively
using distance learning.''
Harms is assuming responsibility for both sales and project management.
``From consultative selling to hands-on management, Arel's emphasis
upon close client support is just what the market needs,'' said Harms.
Brad Schulte, President of Arel Learning Solutions, commented that,
``Our plan is to increase our capabilities to serve the public sector.
Larry has outstanding experience that will enable us to bring the
benefits of distance learning to governmental bodies at all levels
as well as to educational institutions.''
About Arel Communications and Software, Ltd.
Arel Communications and Software, Ltd., Yavne, Israel and its U.S.-
based subsidiaries, Arel Communications and Software, Inc. and Arel
Learning Solutions Inc., (www.arel.net) market the IDEAL complete
family of interactive distance learning and e-Training solutions.
Arel IDEAL is the most advanced live and on-demand suite of e-Learning
solutions available today, incorporating the latest Web technologies
and many years of diligent research and development.
Arel has extensive experience in installing and supporting global
IDL networks for many of the world's largest multinational concerns
in the telecommunications, financial services, automotive, retail,
healthcare, manufacturing, and academic sectors. Equipped with the
technology to offer unique business benefits, such as cost-effectiveness,
certified results and just-in-time knowledge transfer, Arel solutions
improve enterprise productivity, time-to-market, customer satisfaction
and profitability.
Arel IDEAL(TM), Arel Spotlight(TM), Arel Spotlight On-Demand(TM),
Arel Vision Arel Learning Manager, Arel Evaluator and Arel Campus(TM)
are trademarks of Arel Communications and Software. All other trade
names are the properties of their respective owners.
Certain statements made herein that are not historical are forward-looking
within the meaning of the Private Securities Litigation Reform Act
of 1995. The words ``estimate,'' ``project,'' ``intend,'' ``expect,''
``believe,'' ``hopeful,'' and similar expressions are intended to
identify forward-looking statements. These forward-looking statements
involve known unknown risks and uncertainties. Many factors could
cause the actual results, performance or achievements or the Company
to be materially different from any future results, performance or
achievements that may be expressed or implied by such forward-looking
statements, including, among others, changes in general economic and
business conditions, inability to maintain market acceptance to the
Company's products, inability to timely develop and introduce new
technologies, products and applications, rapid changes in the market
for the Company's products, loss of market share and pressure on prices
resulting from competition, introduction of competing products by
other companies, inability to manage growth and expansion, loss of
key partners, inability to attract and retain qualified personnel,
inability to protect the Company's proprietary technology and risks
associated with the Company's international operations and its location
in Israel. For additional information regarding these and other risks
and uncertainties associated with the Company's business, reference
is made to the Company's reports filed from time to time with the
Securities and Exchange Commission.
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