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Trainseek.com and Associated Equipment Distributors Enter into Co-Branded Website Agreement for Training Products

October 16, 2000

Salt Lake City, UT - TrainSeek.com has announced that it has created a co-branded website for the Associated Equipment Distributors, an association of independent distributors, manufacturers and others involved in the distribution of construction equipment. The site makes it possible for AED to offer its members immediate online access to TrainSeek.com's wide array of training and workforce development products.

The more than 1,200 corporate members of AED, who employ close to 100,000 people, can access training materials directly by going to AEDUniversity.com, a site sponsored by The AED Foundation. The foundation is the affiliate organization that creates professional education and workforce development programs. There they will discover the wide range of training materials that TrainSeek.com has assembled in one place from the leading suppliers of videos, books, manuals, instructor-led seminars, CD-ROM, software, and online courses. "As the leading online vendor of training products and services," said TrainSeek.com Chairman/CEO, Gary Crocker, "TrainSeek.com directly addresses the 'number one' value-added service request of AED's member companies-the ability to access, compare and buy corporate training products."

The courses on the co-branded site focus on job skills and safety training, as well as courses on Information Technology. AEDUniversity.com also enables users to purchase training aids and presentation materials as well as arrange for meeting sites and facilities.

AEDUniversity.com will incorporate all of TrainSeek.com's functionality including its powerful search capabilities, the ability to preview many products online without having to download large files, the availability of both professional and peer-to-peer critiques of training products, and online purchasing of training products and services.

"This new relationship with AED gives their members an immediate solution to employees for learning new skills and advancing their careers," said Rob Chipman, President of TrainSeek.com. "Establishing these kinds of affiliations represents the fastest way for organizations to provide their members with access to training materials and saves them the time and money needed to set up their own site. And, of course, TrainSeek.com benefits by being able to serve a large pool of new customers."

"It opens up a wonderful new resource for companies that want training programs to match their specific needs," noted AED Foundation President Jay Paradis, who is chairman of Brandeis Machinery & Supply Co., a heavy equipment distributor in Louisville, KY. "The relationship with TrainSeek.com makes it so much easier for AED companies to shop for programs and make the right choices."

AED members can access these training materials at www.AEDUniversity.com on the Internet.

About TrainSeek.com TrainSeek.com's slogan says it all: "Find, Preview, Compare, and Buy Training. Fast." TrainSeek.com is an online marketplace that enables training buyers to find products easily, preview and compare the products online, and read relevant independent reviews before they buy. Offering the full spectrum of training products from soft skills to safety, information technology to human resources, TrainSeek.com has aggregated content from the leading suppliers of online courses, videos, books, manuals, instructor-led seminars, CD-ROM, software, training aids and more. The company's target market is training buyers in business, manufacturing, government, health care, and education.

TrainSeek.com is a trademark of TrainSeek, Inc., a Utah corporation. TrainSeek.com can be reached through www.trainseek.com or at 295 Chipeta Way, 1st Floor, University of Utah Research Park, Salt Lake City, UT 84108, 1-888-779-3030.

AED is a membership association of 1,200 independent distributors, manufacturers, and other organizations involved in the distribution of construction equipment and related products and services in North America and throughout the world. Its 700 distributor member companies account for over $15 billion of annual sales of construction equipment and related supplies and services in the U.S. and Canada. The average distributor member achieves over $20 million per year of revenues, and employs 90 people. In 1991 it established The AED Foundation as a subsidiary in order to focus more emphasis on the creation of professional education programs and workforce development initiatives. Associated Equipment Distributors serves: · Independent distributors of construction equipment and related equipment/products which provide sales/rentals, parts and service · Manufacturers of construction and related equipment/products · Firms that rent construction and related equipment · Suppliers of business services, including finance, insurance, data processing and others · Related industry trade associations